Audio Newsletters

For many companies, the brunt of regular employee communication falls to some sort of printed newsletter, e-mail, or few and far-between meetings...

These are good... but you need more...
• more comprehension...
• more repetition...
• more retention...
• more convenience...
• more communication time spent more wisely...

Consider the fact that the average daily one-way drive time for U.S. employees is about 23 minutes, (that’s the average... with many spending more time). Mix in the fact that most employees have more than enough reading to do just to keep up with their jobs... add to that a constantly-changing business environment, and you have the reason behind Sweetwater Productions Audio Newsletter program.

Consider creating an "Automobile University" for your team with Audio Newsletters by SweetwaterProductions!

Sweetwater Audio Newsletters can help keep an entire field sales force trained with product information, new legal issues, and sales success stories... keep a trucking or delivery company's drivers updated and reminded of safety issues... keep an entire organization addressed by management, casting the corporate vision and motivating better sales techniques... or keep your prospective customers updated on new product developments. Audio Newsletters work with your
current communication styles (Internet, paper, phone conferences, in-person talks, etc.) to enhance the memorability of your information.

A Sweetwater Audio Newsletter production WILL INCREASE THE EFFECTIVENESS OF YOUR COMMUNICATIONS. Recorded on your site, in our studios, or over high-quality phone patch links, Sweetwater Audio Newsletters are a cost-effective and timely way to re-inforce your message. And the production costs are much less than you might think. Just how effective are Audio Newsletters? Studies have shown that material of any kind that is offered via audio presentation will be listened to more than once, and retained by the listener up to 30% more than in-person meetings or written text alone.

We can also include .pdf or picture files of your products and literature so that your sales agent or prospective customer can view or print these files from their computer if you wish.