Radio & Television Spot Production

Okay... you've got 15... 30... maybe 60 seconds to get your message across... and convince someone that you're the ONE they should spend their money with... and you need to stay in their memory because they're probably not buying at this exact moment....

oh, and they'll probably hear your competitor's ad sometime between now and when they are ready to buy so you better have made a good impression when they heard your spot...

That's the challenge that Sweetwater Productions rises to meet. We know that Radio and TV spot production is more than just recording a laundry list of information... you have to tell a story that people will listen to and remember... there needs to be a consistency with all of your other advertising... print, point of sale, web pages, sales videos, etc...

Yes, we are aware... that radio stations often offer these services for ‘free’, but have you really listened to those ads? Is a spot really ‘free’ if it doesn’t stand out, if it’s not effective in getting your listener’s attention? ‘Free’ productions usually get you what you pay for... It’s the same ol’ on-air voice talent, the same ol’ production styles, the same ol’, same ol’...

YOU need something different... YOUR ad needs to stand out from the crowd.

Sweetwater works with you to find the best way to reach your prospective customers and leave them with something to remember about you.

We use interesting stories and scripts, unique voices, memorable music and sound effects,
we can even compose a custom jingle for you... and we develop a consistent message to put you at the top of their minds and the tip of their tongues... ...that's what helps them to remember to come to you when it's time to buy !